Welcome To Ideal Toys Direct
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Ideal Toys Direct is a wholesale manufacturer and distributor of plush toys and merchandise headquartered in Woodinville, WA. Our company has been established since 2002.


Ideal Toys Direct exists to provide quality merchandise to our customers in the outdoor amusement industry, skill crane machines as well as arcade and redemption centers. We strive to maintain a wide product selection, reliable inventory, and timely deliveries.


Our midway plush products range in size from 5” to 70”. We offer over thirty different new plush families each year. We continually develop new ideas for plush families to keep our products fresh and exciting. We are also the original and leading supplier of the covered exercise balls.


Toy Safety – While our plush products, inherently, do not contain phthalates or lead, we have undertaken a testing program to ensure the safety of our products. Ideal Toys will continue to take all necessary steps to ensure our products comply with the toy safety standards according to CPSC (Consumer Product Safety Commission).